Fertility Plus from Genus ABS UK


Fertility plus 280 for super-short gestation...

Fertility plus 280 offers more than just increased conception rates, but also a super-short gestation period.

Fertility plus 280 contains only those beef bulls from our vast stud which have an average gestation length of 280 days!

Only Genus ABS can do this.  Because we have the world's most comprehensive beef calving survey over dairy cows, which allows us to scientifically identify sires with exceptionally short gestation lengths.

As well as savings made through increased conception rates, Fertility plus will also save you money in lower replacement rates and you will benefit from extra calves bred from your best cows...

  • Proven easy calving sires
  • Super calf quality
  • Reliability
  • Gestation length

Fertilty plus 280 is now available.  Please click here to download more information about this product.


Fertility plus, harnessing science...
Years of innovative research has allowed us to demonstrate that our Fertility product increased conception rates by 9%*.  We do this by exploiting the natural variation which exists between sperm from different bulls, by a biological process known as capacitation.

By combining semen from three bulls with different capacitation rates in one straw there is a longer window of opportunity to fertilise eggs that may be released at different times (see diagram above).

Fertility plus provides great benefits...
As well as savings made through increased conception rates, Fertility plus will also save you money in lower replacement rates and you will benefit from extra calves bred from your cows.

Proven easy calving sires... Each and every beef sire in our stud undergoes a rigorous calving survey, unique to Genus.  So you can be confident in the knowledge that all the bulls in the Fertility plus range are all easy calving.

Reliable...
Only when we have data on at least 100 calvings in dairy herds will our beef sires have the stamp of approval.  So you can rest assured the sires used in Fertility plus offer great reliability.

For more information, please click here to download the latest Fertility plus range leaflet.

To read testimonials from farmers in the UK about their Fertility plus experiences, please click here.