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Beyond Generic

Why you should create custom genetics for your herd...

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4 Lies You've Heard About Genetics

Sometimes we limit ourselves because we don’t know our options – or have heard misrepresentations about what is possible.

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Defining a Profitable Cow

Profitability is about much more than pounds of milk in the tank. Emphasizing traits for long lasting, trouble-free cows....

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Breeding From the Inside Out

Genetic data allow dairy producers to select not only for the conformation traits they can see but now also for desired outcomes that...

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Back to the Basics

Genetic theories are complicated. Choosing a package of genetics to create more profitable cows doesn't need to be,,,

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Connection of Genomics + Fertility

The Holstein breed has made tremendous progress for milk yield as a result of genetic selection. The fertility of Holsteins has correspondingly decreased...

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4 Cliches of a Breeding Program

Gandhi seemed to have known what he was talking about  when he said, “The future depends on what you do today.”...

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The Power of Hybrid Vigor

Increase profit. Reduce management inputs. Design a cow that eats less, doesn’t know what a hospital pen is and rarely gets the “open” diagnosis at...

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Pretty Pics Don't Always Make Profitable Cows

Take a moment and make a mental picture of the most profitable cow in your barn...

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Breeding Through Eyes of a CFO

Good luck in business is financial strategy in disguise. The most successful business owners have a financial game plan...

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Prevent Fresh Cow Failures

Would you invest in something that causes metritis, ketosis or mastitis? You probably already have...

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