{"id":5684,"date":"2026-06-16T02:58:32","date_gmt":"2026-06-16T07:58:32","guid":{"rendered":"https:\/\/www.absglobal.com\/za\/?p=5684"},"modified":"2026-06-16T02:58:32","modified_gmt":"2026-06-16T07:58:32","slug":"roadmap-custom-index","status":"publish","type":"post","link":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/","title":{"rendered":"What is a Custom Index and How to Build Your Dairy\u2019s Roadmap"},"content":{"rendered":"<p>Not many people get in their vehicle and take a drive with no idea of where they are going. They have a destination in mind, whether it\u2019s to the grocery store, to a restaurant, or to the beach. They start with the end in mind and build a roadmap of how they will get there even if they\u2019ve been there a thousand times.<\/p>\r\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><em>Why should selecting genetics to use in your herd be any different?<\/em><\/blockquote>\r\n<p>Building a genetic plan is like planning out a road trip. You need to identify where you are today for genetics and where you want to go in terms of genetic progress. You must start with your end destination which will always be creating the ideal cow for your future. Once you have your ideal cow in mind, it\u2019s time to create your Custom Index with ABS. \u00a0<\/p>\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:image {\"align\":\"right\",\"id\":9757,\"width\":226,\"height\":285,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\r\n<figure class=\"wp-block-image alignright size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-9757\" src=\"https:\/\/www.absglobal.com\/wp-content\/uploads\/sites\/13\/2023\/02\/Screen-Shot-2023-08-21-at-12.18.29-PM.png?w=600\" alt=\"\" width=\"226\" height=\"285\" \/><\/figure>\r\n<!-- \/wp:image -->\r\n\r\n<!-- wp:buttons {\"layout\":{\"type\":\"flex\",\"justifyContent\":\"left\",\"orientation\":\"horizontal\"}} -->\r\n<div class=\"wp-block-buttons\"><!-- wp:button -->\r\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/share-eu1.hsforms.com\/1LMacgzeDQrGaup64dtuCHgf5urk\" target=\"_blank\" rel=\"noreferrer noopener\">Fill out the form to design your dairy&#8217;s roadmap<\/a><\/div>\r\n<!-- \/wp:button --><\/div>\r\n<!-- \/wp:buttons -->\r\n\r\n<!-- wp:heading -->\r\n<h2 id=\"h-consider-these-to-identify-your-ideal-cow\"><strong>Consider these to identify your ideal cow.<\/strong><\/h2>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:list -->\r\n<ul>\r\n<li>How do you get paid for your milk?<\/li>\r\n<li>Why do cows leave the dairy?<\/li>\r\n<li>What processor demands and facility changes are anticipated in the future?<\/li>\r\n<li>What does your herd need to look like in 5 years?<\/li>\r\n<\/ul>\r\n<!-- \/wp:list -->\r\n\r\n<!-- wp:heading -->\r\n<h2><strong>What is a Custom Index?<\/strong><\/h2>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:paragraph -->\r\n<p>If we go back to our road trip, you can think of a Custom Index as your GPS system. <strong>It is the tool that helps guide you from your starting point to your destination.<\/strong> The key to setting up a Custom Index is knowing what your ideal cow for the future looks like. Then, you can select genetics based on traits that meet your needs.<\/p>\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:heading -->\r\n<h2><strong>Make Faster Genetic Progress with Customization<\/strong><\/h2>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:paragraph -->\r\n<p>As an enhanced selection method, a Custom Index goes beyond the limitations national evaluations pose for dairies and genetic progress. National evaluations like Net Merit are a one size fits all approach. A Custom Index allows you to customize trait selection based on your milk market, facilities, and business style. You have the power to prioritize traits when building your Custom Index with ABS Global. <strong>You chose the areas to improve that matter to your specific operation.\u00a0<\/strong><\/p>\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:heading -->\r\n<h2><strong>Design a Better Genetic Calf Crop with an ABS Custom Index<\/strong><\/h2>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:paragraph -->\r\n<p>1. Identify the right sires to introduce to your herd<\/p>\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:paragraph -->\r\n<p>2. Rank your females based on the right genetic mix for you<\/p>\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:paragraph -->\r\n<p>3. Determine which females you want to become mothers for the next generation<\/p>\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:paragraph -->\r\n<p>4. Use individual mating recommendations if desired<\/p>\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:paragraph -->\r\n<p>Want to take your Custom Index from ABS Global to the next level? Click below to learn more.<\/p>\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:buttons {\"layout\":{\"type\":\"flex\",\"justifyContent\":\"center\",\"orientation\":\"horizontal\"}} -->\r\n<div class=\"wp-block-buttons\"><!-- wp:button -->\r\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.absglobal.com\/services\/geneadvance\/\" target=\"_blank\" rel=\"noreferrer noopener\">GENEadvance<\/a><\/div>\r\n<!-- \/wp:button --><\/div>\r\n<!-- \/wp:buttons -->\r\n\r\n<!-- wp:buttons {\"layout\":{\"type\":\"flex\",\"justifyContent\":\"center\",\"orientation\":\"horizontal\"}} -->\r\n<div class=\"wp-block-buttons\"><!-- wp:button -->\r\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.absglobal.com\/services\/genetic-management-system\/\" target=\"_blank\" rel=\"noreferrer noopener\">Genetic Management System<\/a><\/div>\r\n<!-- \/wp:button --><\/div>\r\n<!-- \/wp:buttons -->\r\n\r\n<!-- wp:heading -->\r\n<h2><strong>Using Criteria Might Not Be the Most Profitable Approach<\/strong><\/h2>\r\n<!-- \/wp:heading -->\r\n\r\n<!-- wp:paragraph -->\r\n<p>We often get questions about the difference between using trait criteria and a Custom Index for genetic selection. While trait criteria is not the wrong approach, you could be limiting your genetic progress in terms of profit. Trait criteria eliminates every bull below a threshold for a given trait. It does not consider the full picture.<\/p>\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:paragraph -->\r\n<p>In our road trip scenario, using trait criteria is like taking the long way because you were unaware that a faster way to your destination was taking a new road. The new road was not even listed on your map. It is easy to take the long way because it is familiar and what one has always done. The same thing can be said about picking sires by using criteria based on a few key traits.<\/p>\r\n<!-- \/wp:paragraph -->\r\n\r\n<!-- wp:buttons {\"layout\":{\"type\":\"flex\",\"justifyContent\":\"center\",\"orientation\":\"horizontal\"}} -->\r\n<div class=\"wp-block-buttons\"><!-- wp:button -->\r\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.absglobal.com\/winning-game-plan\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get Your Winning Game Plan<\/a><\/div>\r\n<!-- \/wp:button --><\/div>\r\n<!-- \/wp:buttons -->\r\n\r\n<!-- wp:paragraph -->\r\n<p>Alright, let&#8217;s grab those keys, a favorite snack, and your ABS Global Custom Index roadmap. It\u2019s time to hit the road toward your genetic progress. Contact your ABS Genetic Advisor to discuss making genetic progress faster with a Custom Index.<\/p>","protected":false},"excerpt":{"rendered":"<p>Not many people get in their vehicle and take a drive with no idea of where they are going. They have a destination in mind, whether it\u2019s to the grocery store, to a restaurant, or to the beach. They start with the end in mind and build a roadmap of how they will get there [&hellip;]<\/p>\n","protected":false},"author":9683,"featured_media":5685,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[27,50],"tags":[],"abs_type":[7],"abs_industry":[57],"class_list":["post-5684","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-genetic-strategy","category-genetics","abs_type-article","abs_industry-dairy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.6 (Yoast SEO v25.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is a Custom Index and How to Build Your Dairy\u2019s Roadmap - ABS South Africa<\/title>\n<meta name=\"description\" content=\"To maximise your genetic progress, you must have a plan. Start mapping your success with your Custom Index from ABS.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is a Custom Index and How to Build Your Dairy\u2019s Roadmap\" \/>\n<meta property=\"og:description\" content=\"To maximise your genetic progress, you must have a plan. Start mapping your success with your Custom Index from ABS.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/\" \/>\n<meta property=\"og:site_name\" content=\"ABS South Africa\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-16T07:58:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2026\/06\/CustomIndex_0223_800x275_Banner_Map.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"300\" \/>\n\t<meta property=\"og:image:height\" content=\"103\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"susanachain\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"susanachain\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/\"},\"author\":{\"name\":\"susanachain\",\"@id\":\"https:\/\/www.absglobal.com\/za\/#\/schema\/person\/1f4a107272975820b2f1cbb1b42d8748\"},\"headline\":\"What is a Custom Index and How to Build Your Dairy\u2019s Roadmap\",\"datePublished\":\"2026-06-16T07:58:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/\"},\"wordCount\":622,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.absglobal.com\/za\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2026\/06\/CustomIndex_0223_800x275_Banner_Map.webp\",\"articleSection\":[\"Genetic Strategy\",\"Genetics\"],\"inLanguage\":\"en-ZA\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/\",\"url\":\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/\",\"name\":\"What is a Custom Index and How to Build Your Dairy\u2019s Roadmap - ABS South Africa\",\"isPartOf\":{\"@id\":\"https:\/\/www.absglobal.com\/za\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2026\/06\/CustomIndex_0223_800x275_Banner_Map.webp\",\"datePublished\":\"2026-06-16T07:58:32+00:00\",\"description\":\"To maximise your genetic progress, you must have a plan. Start mapping your success with your Custom Index from ABS.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#breadcrumb\"},\"inLanguage\":\"en-ZA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-ZA\",\"@id\":\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#primaryimage\",\"url\":\"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2026\/06\/CustomIndex_0223_800x275_Banner_Map.webp\",\"contentUrl\":\"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2026\/06\/CustomIndex_0223_800x275_Banner_Map.webp\",\"width\":300,\"height\":103},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.absglobal.com\/za\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What is a Custom Index and How to Build Your Dairy\u2019s Roadmap\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.absglobal.com\/za\/#website\",\"url\":\"https:\/\/www.absglobal.com\/za\/\",\"name\":\"ABS South Africa\",\"description\":\"Profit From Genetic Progress\",\"publisher\":{\"@id\":\"https:\/\/www.absglobal.com\/za\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.absglobal.com\/za\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-ZA\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.absglobal.com\/za\/#organization\",\"name\":\"ABS South Africa\",\"url\":\"https:\/\/www.absglobal.com\/za\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-ZA\",\"@id\":\"https:\/\/www.absglobal.com\/za\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2020\/07\/LogoRGB.png\",\"contentUrl\":\"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2020\/07\/LogoRGB.png\",\"width\":872,\"height\":1080,\"caption\":\"ABS South Africa\"},\"image\":{\"@id\":\"https:\/\/www.absglobal.com\/za\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.absglobal.com\/za\/#\/schema\/person\/1f4a107272975820b2f1cbb1b42d8748\",\"name\":\"susanachain\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-ZA\",\"@id\":\"https:\/\/www.absglobal.com\/za\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/757a83ad4fbbdc2f16b62624a16e502c?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/757a83ad4fbbdc2f16b62624a16e502c?s=96&d=mm&r=g\",\"caption\":\"susanachain\"},\"url\":\"https:\/\/www.absglobal.com\/za\/author\/susanachain\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"What is a Custom Index and How to Build Your Dairy\u2019s Roadmap - ABS South Africa","description":"To maximise your genetic progress, you must have a plan. Start mapping your success with your Custom Index from ABS.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/","og_locale":"en_US","og_type":"article","og_title":"What is a Custom Index and How to Build Your Dairy\u2019s Roadmap","og_description":"To maximise your genetic progress, you must have a plan. Start mapping your success with your Custom Index from ABS.","og_url":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/","og_site_name":"ABS South Africa","article_published_time":"2026-06-16T07:58:32+00:00","og_image":[{"width":300,"height":103,"url":"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2026\/06\/CustomIndex_0223_800x275_Banner_Map.webp","type":"image\/webp"}],"author":"susanachain","twitter_card":"summary_large_image","twitter_misc":{"Written by":"susanachain","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#article","isPartOf":{"@id":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/"},"author":{"name":"susanachain","@id":"https:\/\/www.absglobal.com\/za\/#\/schema\/person\/1f4a107272975820b2f1cbb1b42d8748"},"headline":"What is a Custom Index and How to Build Your Dairy\u2019s Roadmap","datePublished":"2026-06-16T07:58:32+00:00","mainEntityOfPage":{"@id":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/"},"wordCount":622,"commentCount":0,"publisher":{"@id":"https:\/\/www.absglobal.com\/za\/#organization"},"image":{"@id":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#primaryimage"},"thumbnailUrl":"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2026\/06\/CustomIndex_0223_800x275_Banner_Map.webp","articleSection":["Genetic Strategy","Genetics"],"inLanguage":"en-ZA","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/","url":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/","name":"What is a Custom Index and How to Build Your Dairy\u2019s Roadmap - ABS South Africa","isPartOf":{"@id":"https:\/\/www.absglobal.com\/za\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#primaryimage"},"image":{"@id":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#primaryimage"},"thumbnailUrl":"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2026\/06\/CustomIndex_0223_800x275_Banner_Map.webp","datePublished":"2026-06-16T07:58:32+00:00","description":"To maximise your genetic progress, you must have a plan. Start mapping your success with your Custom Index from ABS.","breadcrumb":{"@id":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#breadcrumb"},"inLanguage":"en-ZA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/"]}]},{"@type":"ImageObject","inLanguage":"en-ZA","@id":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#primaryimage","url":"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2026\/06\/CustomIndex_0223_800x275_Banner_Map.webp","contentUrl":"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2026\/06\/CustomIndex_0223_800x275_Banner_Map.webp","width":300,"height":103},{"@type":"BreadcrumbList","@id":"https:\/\/www.absglobal.com\/za\/roadmap-custom-index\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.absglobal.com\/za\/"},{"@type":"ListItem","position":2,"name":"What is a Custom Index and How to Build Your Dairy\u2019s Roadmap"}]},{"@type":"WebSite","@id":"https:\/\/www.absglobal.com\/za\/#website","url":"https:\/\/www.absglobal.com\/za\/","name":"ABS South Africa","description":"Profit From Genetic Progress","publisher":{"@id":"https:\/\/www.absglobal.com\/za\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.absglobal.com\/za\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-ZA"},{"@type":"Organization","@id":"https:\/\/www.absglobal.com\/za\/#organization","name":"ABS South Africa","url":"https:\/\/www.absglobal.com\/za\/","logo":{"@type":"ImageObject","inLanguage":"en-ZA","@id":"https:\/\/www.absglobal.com\/za\/#\/schema\/logo\/image\/","url":"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2020\/07\/LogoRGB.png","contentUrl":"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2020\/07\/LogoRGB.png","width":872,"height":1080,"caption":"ABS South Africa"},"image":{"@id":"https:\/\/www.absglobal.com\/za\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.absglobal.com\/za\/#\/schema\/person\/1f4a107272975820b2f1cbb1b42d8748","name":"susanachain","image":{"@type":"ImageObject","inLanguage":"en-ZA","@id":"https:\/\/www.absglobal.com\/za\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/757a83ad4fbbdc2f16b62624a16e502c?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/757a83ad4fbbdc2f16b62624a16e502c?s=96&d=mm&r=g","caption":"susanachain"},"url":"https:\/\/www.absglobal.com\/za\/author\/susanachain\/"}]}},"jetpack_featured_media_url":"https:\/\/www.absglobal.com\/za\/wp-content\/uploads\/sites\/27\/2026\/06\/CustomIndex_0223_800x275_Banner_Map.webp","_links":{"self":[{"href":"https:\/\/www.absglobal.com\/za\/wp-json\/wp\/v2\/posts\/5684"}],"collection":[{"href":"https:\/\/www.absglobal.com\/za\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.absglobal.com\/za\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.absglobal.com\/za\/wp-json\/wp\/v2\/users\/9683"}],"replies":[{"embeddable":true,"href":"https:\/\/www.absglobal.com\/za\/wp-json\/wp\/v2\/comments?post=5684"}],"version-history":[{"count":3,"href":"https:\/\/www.absglobal.com\/za\/wp-json\/wp\/v2\/posts\/5684\/revisions"}],"predecessor-version":[{"id":5688,"href":"https:\/\/www.absglobal.com\/za\/wp-json\/wp\/v2\/posts\/5684\/revisions\/5688"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.absglobal.com\/za\/wp-json\/wp\/v2\/media\/5685"}],"wp:attachment":[{"href":"https:\/\/www.absglobal.com\/za\/wp-json\/wp\/v2\/media?parent=5684"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.absglobal.com\/za\/wp-json\/wp\/v2\/categories?post=5684"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.absglobal.com\/za\/wp-json\/wp\/v2\/tags?post=5684"},{"taxonomy":"abs_type","embeddable":true,"href":"https:\/\/www.absglobal.com\/za\/wp-json\/wp\/v2\/abs_type?post=5684"},{"taxonomy":"abs_industry","embeddable":true,"href":"https:\/\/www.absglobal.com\/za\/wp-json\/wp\/v2\/abs_industry?post=5684"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}