Every time a farmer invests in livestock genetics, it’s a choice about their future.
Breeding decisions shape the potential of their herd, contribute to profitability, determine management, and define the sustainability of their business and industry.
Genetics are a powerful farming tool with effects that last generations.
Like farmers, ABS Australia as part of the global Genus group, is future focused.We understand what happens today, determines tomorrow. That’s why we have committed to sustainability goals and targets across our business.
Real and measurable, these targets are intrinsically connected.
For us, they aren’t just talking points.
Genus continues to invest in research and development including accelerating animal genetic improvement to address challenges such as greenhouse gas emissions and bobby calves.
Then, ABS implements this research with Australian farmers, tailoring it for local conditions.